DIFFLOCKEDTHE REGISTRY NAMED MODEL · 2016
NAMED MODELSpecial · CommercialSpecial · Food & DrinkUnited Kingdom

Greene King Ice Breaker Defender

Defender 110 hard top kept by Greene King brewery at Bury St Edmunds as a promotional vehicle and mobile bar for its Ice Breaker pale ale, wrapped in ice-blue with ICE BREAKER lettering, photographed at the brewery in October 2021 alongside the firm's Speckled Hen MG and LDV lorry.

Drive it in the gameSources & evidence
Greene King Ice Breaker Defender — front three-quarter render
BASE VEHICLEDefender 110BUILT BYLand Rover (Defender 110 hard top)IN SERVICE2016OPERATED INUnited KingdomPRODUCTION1LAYOUT4 wheels · 110″

The record

Greene King launched Ice Breaker, a cold-filtered pale ale, in 2018 and gave it an adventure-themed promotional vehicle: a Defender 110 hard top wrapped in ice blue with white shards and ICE BREAKER in huge black letters along each side, a white roof and bonnet, a roof rack carrying four spot lamps and light-blue jerrycans, a winch bumper and white steel wheels, fitted as a mobile bar for festivals and pub events. The Flickr photograph shows it parked in the yard of the Westgate Brewery at Bury St Edmunds in October 2021 beside the brewery's Old Speckled Hen MG and LDV lorry.

The registry's model is a Defender 110 hard top in the ice-blue wrap with shards and lettering, roof rack, spot lamps, jerrycans and winch; in the game it carries winch pickups.

Specification

MANUFACTURERLand Rover (Defender 110 hard top)
MODIFIER / COACHBUILDERGreene King (promotional wrap and mobile bar)
MANUFACTUREDLate Defender; photographed October 2021
ENGINEFord 2.2 L Duratorq TDCi turbo-diesel (late Defender; not stated in the source)
PRODUCTION RUN1
COUNTRY OF ORIGINUnited Kingdom
OPERATED INUnited Kingdom
STATUSin-service
LIVERYIce-blue wrap with white shards, ICE BREAKER lettering
FITTINGSRoof rack, four spot lamps, jerrycans, winch bumper
BASEWestgate Brewery, Bury St Edmunds
RECORD KINDNamed model
MODEL LINEDefender
WHEELS4
NOMINAL WHEELBASE110″
CATEGORYSpecial · Commercial, Special · Food & Drink

Catalogue fields describe the vehicle's structure and body as this registry records it. They are not certified factory measurements, and no performance figures are published here.

Sources

  1. 1Greene King Ice Breaker Land Rover, Bury St Edmunds ↗Flickr · accessed 2026-09-11SOURCE
  2. 2https://www.flickr.com/photos/41056391@N05/51632675157https://www.flickr.com/photos/41056391@N05/51632675157 ↗REFERENCE

Registry record updated 2026-09-11T15:37:14.183Z · status: researched